Personal Brand - A Master Plan
“Personal brand wasn’t something that
was ever on my mind, but after this course I’m convinced it’s as important as my technical training.”
“The tools and skills I gained from this workshop were career changing.”
“As a senior executive with decades of experience, this workshop showed me how to best leverage my expertise to increase my visibility and influence in my industry.”
Career development is more than just learning the skills of your profession; success today is more often determined by your ability to craft a personal brand - a distinct presence that celebrates your unique value, expertise, passion, and authority in your field of influence.
This personal discovery workshop gives you the tools to uncover your singular voice, leverage your unique life experience, and design a master plan that stays true to your values and purpose, while reaching for your highest potential.
Participants will learn how to: magnify their strengths; rewrite their “master scripts”; elevate their self-confidence; enhance their leadership presence resulting in improved team performance; communicate their value; expand their networks, and develop their thought leadership.
Additionally, participants will learn about the importance of personal branding in the modern workplace and how to create a personal brand that reflects their values, strengths, and professional goals. They'll explore techniques for identifying their unique value proposition and how to effectively communicate their personal brand to others.
Through interactive exercises and real-world case studies, participants will gain practical experience in developing and managing their personal brand and leave with a toolkit of resources to support their ongoing development.
Understanding the importance of personal branding in the modern workplace
Developing a personal brand that reflects your values, strengths, and professional goals
Techniques for identifying your unique value proposition and communicating it effectively to others
Building an online presence and leveraging social media to promote your personal brand
Developing a toolkit of resources for ongoing development in personal branding skills.
For early-in-career to senior executives.
Session: Half-Day / Full-Day